What is .agency ?
When .agency is spotted within your url, you are communicating that your business is of a certain size and concern, that you are more than a one man band - perhaps ideal for freelancers with an ambition to grow and compete within the agency arena.
One definition of agency is a business or organisation providing a particular service on behalf of another business, person, or group. Recruitment, Estate agents, special investigations, insurance and anyone acting on behalf of another party. The word agency is synonymous with providing a service that takes the time, effort and expense out of dealing with something directly yourself.
A .agency domain can show at a glance that you are an agent in a particular area of expertise and provides reassurance to some one looking to have someone act on their behalf.
In the world of advertising, digital marketing, design, media, web design and user experience - forming an agency is often a way of establishing credibility and promoting your business as ahead of the game. An agency might suggest, you employ a team of experts including young, trendy talented people with lots of new ideas and who operate at the sharp end of the industry.
A .agency domain is short and versatile, it allows you to pick something that can be eye catching and will help your brand to be noticed and elevated.